Instead of helping marketers manage and optimize ad spend, the company is focusing on building the tools that generate the creative assets and campaigns.
Sigil Wen, backed by Silicon Valley's elite, has built an on-device AI assistant that promises to be free, fully private, and capable for everyday tasks.
Personal AI agents promise to shop, book flights, and make reservations for you. But deliberate blocks and anti-bot defenses are getting in the way, leaving consumers caught in the middle. A new standard aims to help.